Dear Customers..

‘Have Courage and Be Kind’ Cinderella 2015

I have this real love/hate thing with customers. Given that I’ve worked in customer service, in one form or another, for the last 5 years, and haven’t chewed my own arm off yet, there must be something about it that does it for me, but as anyone who’s worked in a customer facing role knows, its not always a stroll in the park..

So consider this an open letter. We’re all customers and consumers, and whether you’ve experienced the other end of the conversation or not, these are all things that we can bear in mind.

I can almost guarantee that the first person you speak to is not to blame for your problem

The person at the front desk, the shopfloor staff or the person who answers the phone; unless its a teeny tiny company that only employs two people, the chances of that person being responsible for whatever it is that you’re not happy about is probably one in a million, so don’t start roasting them personally.

And just because we can’t do whatever you want us to do, it doesn’t make us inadequate, stupid, or bad at our job

We cannot negotiate fixed prices, go against store policies or make magic happen. We’re not being stubborn, and we’re not incapable of unique thought, the chances are we can’t do what you want us to do for a reason.

And if we’re short staffed, we’re definitely the last person responsible

We’re the person who didn’t call in sick, and we’re the person having to pick up the slack for the people who did.

Please remember that we are humans and more than just a uniform

Don’t think that your custom pays our wages and therefore you can treat us however you like. Please refrain from snapping orders (or fingers, which I’ve had before..), or speaking about us as though we’re not there. When working on a checkout once, a woman told her husband that I ‘wasn’t hired based on intelligence’. Oh, and she did that while stood at the checkout with me.

Also, if you see someone in a uniform, maybe stop and check if its a uniform for the store you’re in before you shout at them for help – a guy once yelled at me to help him on a self-checkout machine at Asda, and I have never worked at Asda..

Take a second to think about the day we might be having

I always try to think about how a customer might be feeling. If you’ve had a bad day, I don’t expect you to be a total ray of sunshine and I’ll try not to judge you for being a little bit rude, but I would hope customers return the favour.

In my current job, I sometimes deal with accounts where the customer or a member of their family has recently passed away, and it is never easy. I can’t just move onto the next customer without a care in the world when I’ve just been speaking to a grieving widow.

The reason we have limited opening hours is because we have our own lives and families

Please don’t bitch when we’re rushing you because you walked in the door 2 minutes before we were due to close. Chances are we stop getting paid from the minute the clock strikes shut, and we’re probably dying to get home after a 9 hour day.

Insulting us or being rude to us doesn’t help any situation

It does not encourage us to do our best work, and the number of times I’ve been personally attacked by a customer only to hide in a cupboard for 10 minutes, or even burst into tears then and there on the shopfloor is more than what is ok.

A little bit of patience and kindness goes a long way

A ‘thank you’ or ‘take your time’ means the world when we’re running around trying to help you and 3 other people.

We love being able to help

Our job is helping you, and with the best will in the world we can’t always do that. We don’t get any sort of pleasure out of not being able to help you, but when we can its such a good feeling, so please appreciate that.

When you’re lovely, you make our day and you make us love our job

Generally, people will always talk about a bad experience, but they will rarely share a good one. Its the same for me with customer experiences; I have a wealth of bad customer stories, but if you asked me to tell you about my best customer service experience, I think I’d struggle. That said, I genuinely do LOVE lovely customers, and if I spoke to the lovely ones all day I would 100% love my job.

Even if you may not be remembered for it, be the good customer.

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5 thoughts on “Dear Customers..

  1. I think everyone should work in retail or food service at least once in their life. It’s a good perspective and will make you a better person for the experience.

  2. I’ve been in customer service for so long and I feel this so much (most especially when I was a cast member- you think people would be kinder at the “most magical place on earth”). Thank you for this post!

    Arielle- http://littledismaid.com/

  3. Oh my gosh- this is so true! All of my jobs have been customer-service based, and while I defintiely LOVE to complain about it, it is something I can do well and I don’t hate it (yet). I just feel shocked at how many customer feel entitled to talk to you like you’re stupid, or crap. At the end of the day I know a lot more about my job than the customer, and the nicer they are, the more likely I’ll provide a more generous resolution. Thanks for this post!

  4. My daughter worked in Primark for a while. Just because it was cheap and cheerful, people thought they could just dump stuff on the floor. Thing is, she now is a staff nurse at the children’s hospital, where a lot of these lovely customers may have family in. Doesn’t take the rubbish most days. But even at work there are families who will shout and abuse the staff!!
    The families she remembers are the ones who are kind to her and value her.
    My motto is a spoonful of honey is better than a pint of vinegar

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